Virgins and Celebrities @ SXSW


Today proved a hell of a first day at SXSW

Al Gore, Paola Antonelli, and Daniel Pink all took the stage in Exhibit Hall 5, lavishing the crowd with inspiration. The day was rounded out with an interesting session from Virgin Vice President of Brand Marketing and Communication Abby Lunardini, sharing insights about how Virgin empowered their customers to help demand opening two gates at Dallas Love field. And we were crushed to miss Jon Kolko’s sold-out session, Well-Designed: Creating Empathy Driven Products – we’ll be eagerly awaiting the video! At the end of the day, we’re left with a reaffirmation that SXSW really is the best place to open your mind, be inspired, steal some good tactics, drink a few margaritas, and develop the next great idea.

And one of Culture Lab co-founders might have washed hands right next to Aubrey Plaza at dinner. But you didn’t hear it from us…